MENAS Receives Recognition At Sovico Group’s 2026 Mid-Year Review Ceremony
On the morning of July 18, 2026, at Saigon Marina IFC, Sovico Group held its 2026 Mid-Year Review Ceremony under the theme “Hello Tomorrow.” The event served as an opportunity for the Group and its member companies to reflect on achievements during the first half of the year while setting strategic priorities for the months ahead.
During the ceremony, MENAS was honored to receive recognition from Sovico Group for its outstanding contributions to the development of the Group’s retail, culinary, and service ecosystem. This recognition not only celebrates MENAS’ accomplishments but also inspires the company to continue innovating, enhancing service quality, and creating sustainable value for customers and the community.
For the MENAS team, this award represents more than a milestone—it reflects a continuous journey of innovation, customer-centric development, and a steadfast commitment to building a modern, integrated consumer ecosystem.
Building A Modern Retail And Culinary Ecosystem
MENAS’ achievements are the result of a long-term development strategy that integrates retail, food & beverage, and lifestyle services to deliver comprehensive customer experiences.
In the retail sector, Mena Gourmet continues to expand its network of premium supermarkets and specialty food stores, offering carefully curated local and imported products while creating a modern shopping environment tailored to the evolving needs of today’s consumers.
Within the F&B sector, MENAS has developed a diverse portfolio of restaurant brands, each with its own distinctive identity. From authentic Thai cuisine at Thai Siam Kitchen, premium steak experiences at Steakhouse The Fan, to refined Italian dining at Don Cipriani’s, these brands collectively enrich MENAS’ culinary ecosystem and cater to a wide range of customer preferences.
At the same time, MENAS continues to invest in new retail concepts, lifestyle services, and experiential models, reinforcing its vision of delivering a modern consumer ecosystem where quality products, exceptional service, and memorable experiences come together.
Recognition Inspires Continuous Innovation
Behind every milestone lies the dedication of the entire MENAS team to continuously improve operations, embrace innovation, and elevate service excellence.
Every new project, store opening, and brand development initiative is driven by a commitment to creating greater value for customers and the community. MENAS considers customer satisfaction its ultimate measure of success while viewing innovation as the foundation for sustainable growth.
Being recognized by Sovico Group not only acknowledges MENAS’ achievements during the first six months of 2026 but also reflects the Group’s confidence in MENAS’ long-term vision. This honor motivates every member of the organization to continue pursuing excellence with creativity, responsibility, and determination.
“Hello Tomorrow” – Moving Forward Toward Sustainable Growth
The theme “Hello Tomorrow” reflects more than a review of past achievements—it represents a shared commitment to accelerate transformation, embrace innovation, and shape a stronger future.
Aligned with Sovico Group’s strategic direction, MENAS will continue expanding its retail, culinary, and service ecosystem while accelerating digital transformation, enhancing operational efficiency, improving customer experiences, and delivering products and services that meet increasingly higher standards.
Beyond business expansion, MENAS remains committed to creating sustainable value for customers, partners, and the broader community, contributing to the long-term growth of the Sovico ecosystem.
Continuing To Create New Milestones
For MENAS, every recognition is both an honor and a responsibility to strive for even greater achievements.
MENAS sincerely thanks the leadership of Sovico Group for their continued trust, support, and partnership throughout its development journey. Their confidence serves as a powerful motivation for MENAS to keep innovating, expanding its capabilities, and pursuing ambitious goals.
Looking ahead, MENAS will continue strengthening its retail, culinary, and service ecosystem while developing modern business models that create lasting value for customers, partners, and society.
With confidence in the future and a commitment to sustainable development, MENAS is proud to move forward alongside Sovico Group under the spirit of “Hello Tomorrow,” embracing innovation, accelerating growth, and creating new milestones in the second half of 2026 and beyond.
